Your Message Isn’t Broken. Your System Is.
We fix the communication system behind your fundraising, content, and outreach—so you stop wasting time and start getting real results in 90 days.
What Portnoy Media Fixes?
Most teams don’t have a messaging problem.
They have a system problem — and every symptom points to it.
Here’s what’s really going on:
Your message isn’t clear enough for people to act.
Your content is scattered and inconsistent.
Your offers aren’t aligned with what people actually need.
Your team is producing more work than your system can support.
Your outreach is reactive, not strategic.
You’re doing everything right except the things that actually move the needle.
This is where we step in.
The Core4 Framework
The details of the Core4 Framework are proprietary, but the results are yours to keep.
Most teams don’t need more content, more meetings, or another “big idea.”
They need a communication system that actually works in the real world.
Core4 fixes the problems that drain your budget, derail your team, and stall your growth:
Your message sounds good in meetings but falls flat outside the room.
Your campaigns launch with effort but die without response.
Your audience isn’t confused—they’re exhausted by mixed signals.
Your team is producing content with no clear purpose.
Your strategy changes every time urgency shows up.
Your fundraising depends on luck, guilt, or a last-minute push.
These aren’t marketing issues.
They’re system issues.
And once you fix the system, everything else starts working again.
What Core4 Fixes
(That Nothing Else Has Solved)
The Results You Can Expect
When Core4 is fully implemented, your organization gains:
A confident message that cuts through noise and drives action
A repeatable content system your team can actually sustain
Campaigns built on proof instead of wishful thinking
A clear plan for engagement that doesn’t rely on burnout
Alignment across your team so people know what to make, when, and why
A communication system you own, not something tied to me or an agency
The outcome?
More engagement. More clarity. More growth. Less chaos.
Every. Single. Quarter.
Fix What’s Not Working
The Fix Your Funnel Fast – Leak Finder is a concise, professional diagnostic designed for immediate clarity. The finished guide uses a clean gradient background, crisp sans-serif typography, and structured white-space to reinforce confidence and ease of use. Each page focuses on a single decision point, which lowers cognitive load and increases completion rates — ideal for busy nonprofit leaders and founders.
WHAT OUR CLIENTS HAVE TO SAY
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![Emily Hernandez]()
Dan’s approach to storytelling is unmatched. He has an incredible ability to adapt on the fly while ensuring that every shot captures the heart of what makes Charter Oak special. From start to finish, he made the process easy and enjoyable, all while delivering incredible content that speaks directly to our audience.
Emily Hernandez, Public Communications Specialist, Charter Oak Unified
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![A middle-aged man with gray hair and beard standing with arms crossed in a dark space, wearing glasses, a black T-shirt with a white graphic design, and tattoos on his left arm.]()
I’ve been an independent artist since 1998 and can say, with absolutely no reservation, that Dan Portnoy’s expertise and effort are one of the primary reasons I have ‘made it’ and am still making work almost 30 in. I can’t imagine my career without his help.
Justin McRoberts, Author, Speaker, Podcaster
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![A middle-aged man with light brown hair smiling, wearing a striped collared shirt and a dark blazer, outdoors with blurred people in the background.]()
“Dan Portnoy and The Portnoy Media Group played an instrumental role in Union Rescue Mission's award-winning, seven channel campaign to save Hope Gardens."
Andy BalesCEO, Union Rescue Mission
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![A man with dark hair wearing a blue collared shirt in a scientific or technical environment.]()
"Working with Dan Portnoy may have been one of the best decisions of my professional career. His understanding of the nonprofit landscape has translated into numerous, well-executed projects for us that have helped raise a ton of money and help numerous organizations reach their goals. His grasp of humanity and his love of humanity make him a force to be reckoned with. He is intense and passionate and will help your organization grow through creative and strategic methods. I highly recommend you talk to him about your next digital initiative."
Scott Overpeck CEO, Intersection Creative Strategies
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![A woman with short brown hair, smiling and crossing her hands over her chest, sitting at a table in a restaurant or cafe.]()
"Dan is a fiend to anyone, especially to those in the sometimes-scary, sometimes-lonely nonprofit world. He manages to blend sincerity, fun, and professionalism in a way that is rare and refreshing."
Lori Ventola, Plumfield Learning Center
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![Black and white headshot of a smiling man with a beard and short hair, wearing a dark t-shirt.]()
"My podcast wouldn't have gotten off the ground without him and he routinely gives me great advice on what I should be doing with my business."
Tim Grahl Author, Marketer, Podcaster
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![A young woman with short brown hair smiling in front of a colorful, graffiti-style background.]()
"There is no one like Dan to collaborate with! He has inspired, motivated and encouraged me to bring my skills and talents to the table at full force, and my work is better for it!"
Kristin Myers Harvey, Senior Interaction Designer at Cisco
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START YOUR JOURNEY
The Action Blueprint is a low-cost, entry-level solution for achieving clarity and direction in your nonprofit or business.
In a world where it’s hard to know who to trust, this strategic session is designed to deliver real value without the hefty price tag. Together, we’ll identify key challenges, uncover opportunities, and craft a focused, actionable plan to move you forward. Whether you’re refining your message, launching a campaign, or navigating growth, the Action Blueprint offers the expertise and trust you need to take the first step with confidence.
The best part is that it takes just one day!
OUR CLIENTS
Portnoy Media Lab
Hosted by writer, filmmaker, and creative strategist Dan Portnoy, Portnoy Media Lab features honest conversations with working writers, filmmakers, designers, producers, and creative pros. Each episode goes behind the scenes to explore how great work actually gets made—and what falls apart along the way. No hype, no fluff—just real stories and lessons from inside the process.
